Headline and Title writing tips

Whether you rewrite a private label article or go the slow way and write your own from scratch, you should always come up with a snappy, interesting title.

It’s the first thing that people see, and it either grabs their attention or it doesn’t which means they might move on without even taking a look at the content.

So here’s a big tip. What you should do is try and write article or blog post titles like the stuff on the covers of Cosmopolitan and Reader’s Digest and other magazines with huge sales.

Reader’s Digest cover

Cosmopolitan cover

Notice how both these magazines, Cosmo and Readers Digest, use a lot of numbers in their teasers.

"41 Things doctors Never Tell You."

"25 Great Places to Visit for Free"

"No Hassle Flying: 18 Insider Tips"

"7 New Ways To Be Happy"

"50 Things That’ll Make Him Worship You"

They use them because they work, and a LOT of work goes into creating them. They’re tested and tweaked to get them perfect to attract people to buy/to read the magazine. So if they work on mags they’ll work online too.

So stand in a magazine store and make a note of some of them, or you can see them online at places like

Magazine http://magazine.com/

and Magazine City http://www.ccgdata.com/index.html

Learn from them…and also just adapt one to suit your article or blog post.

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2 Comments on Headline and Title writing tips »

June 30, 2008

HowMomMakesMoneyOnline » Blogging Tip #7: Keep Learning. @ 10:37 pm (Pingback)

[...] Headline and Title writing tips [...]

July 6, 2008

Vince @ 12:19 pm:

So should the title of this post be:

2 Samples, 4 Examples, and 2 Resources Your Competition Doesn’t Want You To See.

?

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